What happens when a homeowner visits your roofing website at 9:30 at night? They may have a leaking roof. They may have just experienced a storm. They may be comparing roofing companies. Or they may simply have a question before they're ready to call
For a roofing company, GBP isn't just another online listing. It's often one of the first places a potential customer encounters your business. That first impression matters. But don't think about your GBP as an isolated SEO tactic.